Visual Merchandising Workshop Slider

HOW TO ATTRACT CUSTOMERS & INCREASE SALES!- The Art of Visual Merchandising Academy

The Art of Visual Merchandising Workshop™

22nd June 2018


During this hands-on interactive workshop learn about the Art of Visual Merchandising and how to display your brand, products and services to create an impact which will attract the attention of customers to increase sales.

This workshop is perfect for anyone who has products to display…

  • Designer-Makers
  • Independent Retailers
  • Artisan Food Producers
  • MLM Business Owners
  • Marketing and Events Specialists

“Ann English is quite simple the Mary Portas of the North!”

Corinne Lewis-Ward, Founder & Creative Director, Powder Butterfly


BOOK NOW!  – Don’t delay, places limited to 10 people maximum


What is Visual Merchandising?

Visual Merchandising (VM) is a cost effective and silent sales technique which attracts customers and increases sales. During the interactive workshop Ann will show you how to display your products, present your services and represent your brand to gain maximum impact, create an experience and generate an interest in what you do.

This is a hands-on interactive workshop where you will be invited to bring along items of your own products to merchandise. You will be able to put into practice the techniques shown and create your own unique displays with the knowledge gained.


What does Visual Merchandising apply to?

Wherever and whenever you need to make your brand, product and services stand out:

  • Shop Windows, Interior Displays, Merchandising of Stock, Pop-up Shops, Exhibition Stands, Market Stalls, Display Tables, Events & Product Launches.
  • Signs & Graphics, Staff Dress Code & Badges, Store Layout, Environment & Atmosphere.
  • Product Styling for Photography – for use on Websites, Social Media, Online Selling Sites… these are all in effect digital ‘shop windows’.


The Art of Visual Merchandising examples…

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What to expect during the Workshop?

During the Art of Visual Merchandising workshop Ann will show you how to present your brand, products and services in a way that is visually appealing to the eye of the customer to motivate them towards making a purchase.

This will be a hands-on workshop where you are invited to bring along your own products to practice on creating intriguing displays. Ann will explain and demonstrate the principles of Visual Merchandising using real life examples and case studies.

By bringing along your own merchandise to work with, you’ll be able to apply this knowledge immediately and create your own unique displays which represent your brand.

You will leave feeling empowered with the skill of how to visual merchandise your products for maximum impact and be inspired to create innovative displays. Complete with a personalised workbook and action plan of practical ways to attract the attention of your target audience and generate an interest in what you do to sell more stuff.

Price includes lunch and refreshments. Free parking available at the venue.

09.00 – 15.30hrs Friday 22nd June 2018 at Barmoor Hub, Ryton, NE40 3AZ

BOOK NOW via Eventbrite. Places limited to 10 people maximum.


Ann English | Create Intrigue

Organiser of The Art of Visual Merchandising Workshop™

Ann English is a Creative Consultant and Business Coach with over 30 years experience in design, display, retail and events. She has designed and delivered 500+ creative projects, experiential displays and interactive experiences for the largest shopping centres in Europe, Debenhams stores and Disneyland Resorts. Her claim to fame is she invented The Metrognomes and has worked for the BIG 3 – Santa, Mickey Mouse and Willy Wonka!

Ann knows how to create intrigue to attract the attention of your target audience and generate an interest in your brand, products and services. Her knowledge, skills and expertise in Visual Merchandising, Brand Development and #IdeasMapping has enabled independent retailers to turn their ideas into reality.

Ann provides creative solutions that overcome obstacles to help you achieve your goals and transform your customer experience to enable you to sell more stuff.